The Application Lab provides insight to the best marketing tactics for applying all that we concocted in the Substance and Style Labs—focusing on the the channels that make the biggest impact with the smallest investment of time and money.
Possible topics for exploration:
- Print and digital marketing -- pros and cons of each
- Best practices for integrating print and digital media
- How to capitalize on user-generated content for optimal customer engagement and word-of-mouth
- Attention-getting promotion ideas
- Simple yet effective web sites, social media pages
And of course, we'll test all ideas to make sure they fit my signature formula for achieving customer engagement.
|
